Tag: Inflation

Doritos in 2024

Looking for Doritos at the supermarket? That may be difficult at certain grocery chains where the chips are being pulled from shelves – so far only in several European countries.* The reasons? Partly, to protest possible “shrinkflation”, that annoying occurrence of a company lowering the amount of product in its packaging but charging the same price (which also could be called a “rip off”). Another reason the grocery chain is choosing not to stock Doritos and several other PepsiCo products is persistent and unreasonable price increases by PepsiCo.

Apparently, consumers and certain supermarket chains concerned with holding on to customers, have had enough with price increases, especially on discretionary items (are Doritos a staple or discretionary?). The move by the grocer Carrefour could be a positive development for consumers in early 2024. What else would consumers, investors and savers like to see in 2024?

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Two Notable Events of 2023

Taking a stab at listing the “Top 5″ or “Top 10” events of 2023 is challenging – and subjective. Less subjective is highlighting two events that got the attention of nearly all participants in US stock and bond markets in 2023:

  • The rise of interest rates to levels not seen in over 22 years
  • The collapse of Silicon Valley Bank and at least two other banks

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Deja Vu – Recession or Soft Landing?

Check out the TGIF 2 Minutes (cut & pasted below) from September 2022 when nearly everyone – especially the media – was saying the US was already in a recession. Today, the potential recession scenario seems even more compelling but somehow the US economy has crept along.

Currently in 2023 and in times like this, it pays to keep a sharp eye on spending and debt levels while maintaining a long-term outlook with savings and investments. If the US does creep or crash into an actual recession, emergency funds with calculated levels of cash can soften the blow. The following points are worth reiterating.

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How Long Does It Take to Tame Inflation?

  • Excerpts from a TGIF 2 Minutes written 11 1/2 months ago follow.
  • Today, the US Fed is not finished raising interest rates.
  • Inflation is still around for multiple reasons.
  • Note the emphasized comments in bold.

Wind back to October 2022: A question that may be on a number of people’s minds was, “How long will it take to tame inflation?” Unfortunately, there was very little telling. Part of the reason is that inflation is always part of a complicated economy. Predictions about the timing of inflation (and hard-landing/soft-landing) are nearly impossible.

To add to the confusion, emotions – specifically people’s expectations of inflation – are part of what keeps inflation around. In this inflationary cycle (as of October 2022), inflation had already stuck around longer than at almost any time in US history; long enough to increase people’s expectations that inflation would not go away quickly. The US Fed had stated one of its original intentions was to lower consumers’ inflationary expectations. But the Fed may have missed that boat late in 2021 due to forces out of its control, namely, the pandemic aftermath. Note that today in late September 2023 inflation is still running strong.

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Difficult Spending Realities

*Please see footnote below for a CORRECTION to last week’s edition, TGIF 2 Minutes – Tax & 401k Infor for ALL Ages. Thank you to my astute readers!

On to this week’s edition:
So far, 2023 has been a decent year, even slightly better than decent, for the stock market and the short-term end of the bond market (total return).

When times are mostly good it becomes easier to feel comfortable spending more money or making major purchases. BUT –

  • as we are still in a fairly dire inflationary environment,
  • with longer-term consumer price effects still to be seen (up or down, but most likely UP)
  • and following over 12 months of Federal Reserve interest rate increases,

currently it makes sense to thoroughly think through – and take more time (perhaps a couple of years) – making major spending decisions.

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Markets & Taming Inflation

Believe it or not, the following is taken from October 2022 (with a couple of updates). Inflation almost always takes longer to tame than we think.

A question that may be on a number of people’s minds is: How long will it take to tame inflation? Unfortunately, there is very little telling how long it will take the US Federal Reserve, or any other entity or force, to tame inflation, especially in the short-term. Part of the reason is because inflation is always part of a complicated economy – with diverse people, businesses and governmental/fiscal forces in action. Timing (and hard-landing/soft-landing) predictions about inflation are nearly impossible.

Video: TGIF – Markets & Taming Inflation

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Failure of a Bank

Quick trivia: Who is famous for the saying, “It’s only when the tide goes out that you learn who’s been swimming naked”?? Ironically just last week Warren Buffett’s 58th annual “Letter to Shareholders” was reviewed by TGIF 2 Minutes, and, yes, Warren E. Buffett first famously uttered these words back in 1992.

The timing of his utterance was, as CEO of the insurance conglomerate Berkshire Hathaway, just following Hurricane Andrew when the inadequacies of the insurance industry were negatively exposed. Buffett was describing “the rosy appearances that can mask financial recklessness until the good times end.”*

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Challenge: Teaching Inflation to Kids (& Adults)

“Mommy, Why are you buying our food at Walmart?”

…”Daddy, Why are we not eating my favorite fancy meals and brands of food?”

It is not quite Chef Boyardee and Ramen Noodles yet, but there is data reporting higher-end households shopping at lower-priced food stores (i.e. Walmart).* There is a lesson for kids and adults here. First a few more details.

Inflation is no joke; and can be the great equalizer. For even the highest-earning households, nearly everything is more expensive. Namely, food. In addition, during the pandemic households became accustomed to ordering out for food and meals, taking delivery, and cooking at home less. For those households who chose to cook at home more often, the ingredients were and are now often delivered or shopped for by a “shopper” and picked up curbside at the grocery store or delivered to the doorstep. Food and service costs have skyrocketed (partly the result of further increases in wages for basic hourly workers).

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Inflation: Chicken or Egg? Or China?

Alert: “Getting into the weeds” here in a brief discussion on inflation and why it may not be easy to solve quickly. Bullet points below may help.

There is a bit of a “chicken or the egg” scenario when it comes to inflation.

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Stay Tuned for Year-End Commentary

As Christmas and Year-End 2022 approach there is a long list of topics to consider, including:

  • How to quantify the first truly down year for the markets since 2009
  • What inflation and higher interest rates mean going forward in 2023
  • How to approach higher taxes for those still working and those receiving Social Security
  • The timeless investing paradigms that have not changed
  • How much to diversify a portfolio while still paying attention to risk and liquidity
  • How to approach Long-Term Care decisions, both present and future
  • Changes made to gifting limits for 2023 (limits increased)
  • Changes made to IRA and 401k contribution limits in 2023 (limits increased)
  • What is next for cryptocurrency trading and valuation
  • What to serve for the Holiday meal (perhaps the most urgent item on the list).

What topics might be on your mind? Stay tuned for a Year-End commentary!

Thank you for reading, enjoy last minute shopping and TGIF!